Amazon Career Choice

Short case description

Amazon’s program to finance and motivate its employees to pursue a degree in transportation, healthcare, mechanical and skilled trades, and IT & Computer Science. 

Situation background

Amazon believes everyone should have the opportunity to learn new skills and build their career – whether that means at Amazon or elsewhere.

Problem Statement

The need to acquire talent and to train Amazon’s low-skilled workforce.

Steps to solving the problem

The Amazon Career Choice Program is an innovative program designed to expand the choices available to employees in their future career, whether that’s at Amazon or in another industry. The program provides employees with a resource for building the job skills needed for today’s most in-demand and well-paying careers.

The program for full-time hourly employees who have worked for more than 3 years continuously offers:

  • Amazon repays up to 95% of tuition fees for eligible employees towards a certificate or diploma in qualified fields of study, leading to in-demand jobs.
  • Most of classes, conducted by professional teachers from third parties, are taken onsite at Amazon facilities. To make it easy for all associates to participate, many classes are held in dedicated classrooms.
  • Participants in the program are obligated to study Transportation, Health Care, Mechanical and Skilled Trades or IT & Computer Science. 

More than 16,000 Amazonians around the globe have participated in Career Choice to pursue their career goals in 10 countries.

$12 000 sponsorship for employees to study 4 fields (Transportation, Health Care, Mechanical and Skilled Trades or IT & Computer Science).

Additional information

Amazon founder and CEO Jeff Bezos asked a question that’s fundamental to how companies train employees: Are high standards intrinsic, or teachable? “I believe high standards are teachable. In fact, people are pretty good at learning high standards simply through exposure,” he writes. Bezos’ belief in the power of training and educating employees is reflected in one of the company’s biggest employee initiatives.